Technographics

Technographics

What is Technographics?

Technographics is data on the technology stack that a specific business uses. This is quite powerful and essential for tech firms that are competitive. It provides the tools for making persuasive and relevant pitches.

More than 2,000 IT organizations have benefited from Datnex’s technographics information, sometimes known as knowledge on how technology is used, whether it pertains to their rivals’ products or any others that their technology interfaces with.

We’ve mapped more than 19,000 Software, Technologies, Platforms and vendors with the user information.

Information Fields Of Our Data

Please note: Apart from the above fields we can also provide any additional fields (subject to the request and availability)

Top Benefits of Technographics

Overview

Get a complete technology stack overview of your prospects.

Insights

Getting insights on the technology deployed by a prospect.

Relevant Audience

High relevance and possibility of them using product.

BAN Qualified

Budget, Authority and Need already qualified since they are already using your competitor.

Adding Value to your Existing Prospect Account

Add technographics to your MHA’s increases the overall value of the prospect data.

Winnign Over Competiton

Companies always switch to some other companies for better service, pricing or value.

Sources and verification of Technographic Data

With whom you will work, it totally depends on your project requirements They are highly trained for quickly response and provide great service to our customers. Experts are give profitability and success of our business growth & marketing.

Covering of Mass & Niche

With whom you will work, it totally depends on your project requirements They are highly trained for quickly response and provide great service to our customers. Experts are give profitability and success of our business growth & marketing.

Frequently Asked Question

What is technographic data?

We will design, install, maintain and upgrade solutions to meet businesses' specific needs and budgets, from large enterprises to local business security platforms, from simple camera solutions for small offices to complex enterprise-class video surveillance systems for large campuses.

How do you get technographic data

Marketing and sales teams don’t typically have direct insight into prospects’ tools, so they must rely on outside sources to obtain technographic data.

We Datnex could survey prospects by phone or email. And while surveys are reasonably easy to set up, it’s tough to get people to respond, and without a large sample size.


• User group communities
• Product/technology specific user conferences and trade shows
• Magazine subscriptions
• Online surveys
• B2B portals
• Technology specific job portals and postings
• Job specifications and areas of expertise in the current job role in
LinkedIn profile description.

For most marketing and sales teams, the most effective method for obtaining technographic data is to purchase it from a data provider who uses sophisticated, compliant data collection methods.

Is the data with you accurate or Outdated?

Our verification process works in a way as the list goes through three verification checks:
1. Email Verification
2. Phone Verification
3. Social Media Verification

Frequency of updates: The database gets updated once in 45 days and is
an ongoing process. As a quality check process we re-verify the database
prior to list delivery once the criteria is confirmed so that all the bad names
and addresses are eliminated to ensure higher deliverability and
performance.

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